Project Description

The Sweet Smell of Success

TXP

As one of the most established perfume and beauty products suppliers on the Island, Ta’ Xbiex Perfumery is an instantly-recognisable brand for anyone in the industry. Their rebranding, however, sought to bring the company’s image more in-line with modern aesthetics. To do so, we designed a new logo that was both clean and striking, and used the ‘X’ motif within it to create their own monogram. Meanwhile, hot foil was used to add an alluring layer of opulence to a brand that specialises in luxury brands.